A Smarter, Less Manual Field Sales
eCommerce CRM & Order taking app for sales reps on the go
- Empower your field sales reps to sell more, sell smarter and sell faster
- Complete view of your customers activity at your fingertips
- Modern digital catalog showcasing your products and marketing collateral
- Plan activities and maximize productivity on the road
Field sales has always been challenging. Sales reps are on the road constantly, visiting customers, merchandising products, and managing their work from their vehicles and hotel rooms. They must balance flexibility and productivity, while setting their own schedules each day and staying focused on meeting tough sales goals.
Businesses are looking to equip sales reps out in the field with a more efficient way of taking down orders than the paper order forms of years past - field sales automation that includes customer information, a digital catalog, and a digital order writing interface on a mobile device. Edistera Rep is enabling field sales reps to write orders and access digital catalog, inventory and order history and be more productive.
Built for Field Sales Automation
Mobile Order Taking
Fast & efficient order taking with digital catalog, order history or barcode scans
Modern Digital Catalog
Access to modern digital catalog, marketing collateral & up-to-date stock
Mobile CRM
360° view of customers including order history, pricing, payments & returns
Offline Access
Allows sales reps to write order even when offline with native mobile app
Activity Planner
Plan your day, applying business logic to segment and prioritize customers
Instant Order Sync
Sync orders automatically to your back office system for faster fulfillment
Measure Productivity
Measure sales rep’s activity and performance to self assess and improve
Territory Management
Only see the customer & order info that’s most relevant to sales reps
Attendance Tracking
Manage and track field sales rep’s attendance with optional GPS tracking
I'm glad we have Edistera. We're using Edistera CRM for our sales team & Edistera Direct for many of our wholesale buyers. Our buyers love mobile ordering, people are ordering products that they wouldn't have ordered before. Overall, it's an excellent product.
Varun Ahlawat
Sales & Marketing, Kolhu
More on Field Sales Automation

How B2B Ordering App can Solve your Order Punching Delays
Order fulfillment is the important part of wholesale business which B2B ordering app can help manage customer expectations and also helps in faster cash flows.
Gaurav Singh Rana
How B2B Commerce & Field Sales can Work Together
B2B commerce is growing rapidly and would soon become common place over time so the real question is how Brands and their field sales team would see this is as a good news or bad news.
Gaurav Singh Rana
Field Sales App: A Must-Have for Field Sales Reps
Field sales reps are supposed to use their selling skills to help your business grow, but manually entering the orders limit them to the data-entry type of task. Embrace field sales app and let the real power of your sales reps unleash.
Gaurav Singh RanaLet's Get Started
You are one step away from better wholesale selling — take it online today. Book a personalised free demo of Edistera's B2B Commerce Cloud.